About Us

Style is a way to say who you are without having to speak. Ayesha Shoaib Malik (ASM) steps into the fashion world with a unique tale to tell. As the fashion industry shifts its focus from quality to quantity

CEO/Design Director

Ayesha Shoaib Malik – brings forth a new era of hand-carved bridal couture and formal dresses for the women of today, who desire to keep it twenty-first-century with the touch of traditional values. Our dresses are ensembles of artwork with a combination of modern-cuts, embellished and ornamented with contemporary designs, and romanticized with hand-sewn techniques - making sure that you are aggrandized at all special occasions!